The brand identity called for a classy touch so the logo we landed on was a diamond encrusted "DC" and the words "Dollface Collection" in a fancy script font. The colors selected by the owner, the gradiated colors fading from white to a light gray outlined with a rosey gold. The branding is present on the credit card styled business cards and on the website. The website was set up by the product categories to organized and various products being sold. The products are also links through a merchant provider and an integrated shopping cart.