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Brand Identity

Logo design packages for your small business.

Your logo is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition of your company, brand or product. It can be an abstract or figurative design or include the text of the name it represents as in a wordmark. Your logo is fundamental with building your brand but this is just the beginning.

Logo Design Services Include:

– Brand Development

– Logo Design

Additional Brand Design Package Add-ons Available:

Custom Illustrations, Additional Logos or Custom Marks, Brand Stock Photography Consulting, Social Media Design Templates, Logo Animation or Motion Graphics, Additional Print Collateral Items, and More.

Our Process is why it works.

Our branding packages are designed to provide you with the perfect foundation to meet your immediate design needs, while providing you with the right tools and resources to support your brand as your business continues to grow.

All brand design projects take between 3 – 4 weeks to complete (completely dependent upon client response time and project scope.)

Our Brand Package Design Process:

1. Brand Foundation

2. Concept Development

3. Refinement

4. Collateral Design

5. Finalization & Delivery

Brand Package FAQs

How long does each package take?

Every Brand Design project takes approximately 3 – 4 weeks to complete; completely dependent upon client response time and project scope.

How do we communicate through the design process?

We will have two initial design meetings before we begin any design work, followed by unlimited email, phone, and video call support during the duration of your design project’s timeline.

What is included in each package?

All of our brand packages include a set number of logo designs, collateral items, and design revisions. You can expand upon our starting package in order to create the perfect brand package for your business.

How will I receive each design phase?

We use a program called Dubsado to conduct and submit each phase of your design project. This program will allow you to select, reply, and comment on each phase of your design work via email so that we can streamline each phase and provide complete clarity and transparency as we move through the design process.

What files are included in each brand package?

All final logo designs come in all popular file formats, including JPG, PDF, PNG, AI, EPS, and SVG files. Depending on your specific package additional files may be included for your brand collateral items.

Who orders my business cards?

You are responsible for ordering any printing of your brand collateral items including business cards, stationery, stickers, etc… but we are happy to assist you in placing these orders at the end of your project if you would like our assistance.

Are the files editable?

All final logo designs, business cards, and social media graphics will be finalized set pieces (not editable). Some package add-ons come with brand collateral items that will include editable files – those will always be notated in your project proposal. You can also purchase original design files for an additional charge of $75/file.

How will I receive my final files?

You will receive your digital design files and images in all popular file formats in a shared Dropbox folder for easy download. For all US-based clients, you’ll also receive a hard copy of your design files via a personal USB drive mailed to you by Whiskey & Red at the completion of your project.

How much work do I have to do upfront before my project?

Every brand package includes one Brand Questionnaire and a Pinterest Inspiration Moodboard that must be completed by you by the Monday before your project start date.

What do I need to have ready by my project start date?

Be sure to have your professional email address, professional phone number (if relevant) and any other contact information or marketing media such as brand photography or headshots prepared before our design start date.

What programs do we use to design your brand elements?

We use the Adobe Suite; specifically Photoshop and Illustrator to design and develop your specific design elements. Depending on your project’s scope, we may also apply some fine art elements such as hand lettering, painting, watercolors, and photography to complete a truly authentic design that meets your brand’s needs.

How many other clients do we work with at a time?

In order to provide the level of quality and dedication that we believe our clients deserve, we only work with 1 – 2 clients at any given point. This allows us to work much more intimately with our clients and move much faster as our response time is sooner and our ability to implement changes or edits is almost immediate.

Do you offer any a la carte design services?

Yes, but only to past clients or clients investing in any of our design packages. Additional design items can be added on with any package.

How do I pay for my package?

After signing your project proposal, every brand package is billed in two pieces: 50% upfront upon booking your project, and 50% upon your project’s completion. Due before any final files are delivered.